
FOR IMMEDIATE RELEASE
September 27, 2010
Wristpect x Blackberry x Maritz Canada Deliver ‘Torch’
Mobile Industry Awards 2010 ‘Best Manufacturer of the Year’, Research In Motion and their award winning BlackBerry brand teamed up with the 2010 Toronto DJ of the year Wristpect, to launch the brand new and highly anticipated Blackberry Torch device in Canada. Los Angeles, Toronto, Vancouver & Montreal held the only North American events of their sort.
Alongside Maritz Canada, Blackberry recently held national launch events for their Torch device, entitled the ‘Influencer’ and the ‘Rep’.
The invite-only ‘Influencer’ event attracted over 200 high profile Blackberry users to experience the new Torch device. The Rep event was an extremely successful gathering of 400 enthusiastic sales associates who received Torch devices at each of their respective locations. The soundtrack for these events across the country was provided by DJ Wristpect, who also creatively used the Torch devices to deliver his performance.
“It is always an honour to work with such a powerful and prominent brand” said Wristpect. “As a heavy user & advocate of Blackberry devices for over 6 years now, I feel as though this has been a long time coming. I’ve converted hundreds of friends and colleagues into certified Blackberry addicts over the last several years.. I look forward to further developing a professional relationship with both Blackberry & Maritz, and using the new Torch device in my day to day business!”
Teaming up with major brands is not anything new for this young DJ/Entrepreneur; Wristpect has worked alongside brands such as Google, MTV and Hennessy to Sony, Redbull and Playboy.
Most recently, Wristpect was awarded ‘Toronto DJ of the Year’ at the 2010 Stylus DJ Awards. The year before, he was nominated Canada’s #1 Club DJ, joined Clinton Spark’s ‘Smash Squad DJ’ crew, and played club dates across New York, Hong Kong, Shanghai, Los Angeles, Las Vegas, Montreal, Toronto, Vancouver, Costa Rica, and more.
The Blackberry Torch is currently available through select carriers worldwide. Please contact your wireless provider formore information.
For more information on Wristpect please visit http://wristpect.com & http://wristpect.com/epk
Press & Booking Contact
bookings@wristpect.com